We use cookies to improve your website experience. To learn about our use of cookies and how you can manage your cookie settings, please see our Cookie Policy. By closing this message, you are consenting to our use of cookies.

Add your Insight

Manuscript deadline
31 October 2020

Cover image - International Journal of Spa and Wellness

International Journal of Spa and Wellness

Special Issue Editor(s)

Dr Melanie Kay Smith, Budapest Metropolitan University, Hungary
[email protected]

Dr Diana Dryglas, AGH University of Science and Technology, Poland
[email protected]

Visit JournalArticles

From Medical to Wellness: Challenges and Opportunities for Spas

Many countries have a long history of balneology or the medical use of thermal waters in spas (for example, in the Balkan region and Central and Eastern Europe). Such forms of tourism were traditionally supported by national governments and most of the guests were domestic tourists. This is still the case today, but often funding is becoming more limited, there is an over-supply of spas but under-visitation or the infrastructure and facilities need serious upgrading. If government funding ends, then it may be necessary to consider converting the facilities to wellness spas for commercial guests and international tourists. This is seen as a major challenge for many countries and there is an emerging body of research on this subject: for example, Lebe (2013) shows how the transition from medical to wellness spas has been managed in Slovenia; Dimitrovski and Todorović (2015) researched the revitalisation of Serbian spas through wellness tourism; Kraftova et al. (2013) and Kiralova (2014) examine the diversification of services at medical spa facilities to include wellness procedures in the Czech Republic; Kasagranda and Gurňák (2017) look at the changing functionality of Slovakian spas and Derco and Pavlisinova (2017) analyse the financial crises that have affected Slovakian spas as well as the role of wellness tourism; Dryglas and Salamaga (2018) and Dryglas and Różycki (2017) researched the profiles of commercial and non-commercial visitors in Polish spas; Jónás-Berki et al. (2014) and Smith, Puczkó and Sziva (2013) provided an overview of health tourism developments in Hungary, including thermal spas.

This special issue will take this field of research forward and welcomes research and case studies that provide examples of challenges, opportunities, good practice and recommendations. Both conceptual and empirical work are welcome, but the contributions should offer more than a literature review. The proposed topics may include but are not limited to the following:

  • (Changing) government policy and support for thermal baths
  • Funding and financing of balneology and spa visitation
  • Customer demand and guest profiles
  • Changing lifestyle trends that influence customer demand and motivation
  • The management of historic spa towns
  • Service design and experience creation in thermal baths and spas
  • Marketing thermal spas or spa destinations
  • The medical evidence for therapies and treatments offered in thermal spas
  • Challenges of human resources: staff recruitment, retention, training, management
  • New developments in technology that provide opportunities for thermal spas
  • The benefits of thermal bath networks, spa associations, wellness or health clusters
  • Wellness developments in countries or destinations that have traditionally focused on medical thermal therapies or rehabilitation

Review Process

Each paper submitted for publication consideration is subjected to the standard review process designated by the International Journal of Spa and Wellness. Based on the recommendations of the reviewers, the Editor-in-chief along with the guest editors, decisions will be made whether particular submissions will be accepted, revised or rejected.

Submission Guidelines

Please submit the papers to the journal’s online platform at the Special Issue Theme: From Medical to Wellness: Challenges and Opportunities for Spas

Full Paper Submission Deadline: 31st October 2020.

Expected Publication Date: Early 2021.

All papers should follow the submission guidelines of the International Journal of Spa and Wellness journal.

The special issue is supported by the Visegrád 4 WellSpa project network and event which will be held at Budapest Metropolitan University, Hungary in January 2021

Looking to Publish your Research?

We aim to make publishing with Taylor & Francis a rewarding experience for all our authors. Please visit our Author Services website for more information and guidance, and do contact us if there is anything we can help with!

Submission Instructions

Submission Guidelines

Please submit the papers to the journal’s online platform at the Special Issue Theme: From Medical to Wellness: Challenges and Opportunities for Spas. Select "special issue title” when submitting your paper to ScholarOne

Both conceptual and empirical work are welcome

Full Paper Submission Deadline: 31st October 2020.

Expected Publication Date: Early 2021.

Instructions for AuthorsSubmit an Article