Add your Insight
31 August 2021
Covid-19 and retailing
Steve Burt and George Maglaras,
Institute for Retail Studies, Stirling Management School, University of Stirling
Submission Deadline: full papers submitted by 31st of August 2021
Target publication date: final issue 2021/first issue 2022
The Covid-19 pandemic has had a dramatic impact on all our lives and on how the retail industry is structured and operates. It has also highlighted and reinforced the central role played by retailing in economies and society in general. The pandemic has been a disruptive agent to the existing business models of retailers, their established operational practices and how consumers behave and shop. The impact has also been felt by the wider retail eco-system including actors in the supply chain and the real estate industry. In all markets, the traditional ‘rules of the game’ for fixed store retailing have changed. New operating practices and behaviours have emerged as the sector has adjusted and many of these changes will persist in the ’new’’next’ normal.
The response to the pandemic has seen different national and regional public policy measures applied (lockdowns and other restrictions to trading) which have either accelerated existing structural changes such as the shift towards on-line retailing or stimulated new changes and opportunities, such as a greater focus on ‘local’ shopping. Whether these changes are temporary or long term is open to debate, as retailers in different sectors have responded with innovative solutions and with differing degrees of success.
To capture the impact of the Covid-19 pandemic on retailing we welcome contributions on any aspect retailing (in its widest sense) and the pandemic. Conceptual papers are welcome, as are empirical papers using any methodological approach (e.g., case-studies, cross-national comparative studies, surveys etc.), and may focus on topics including, but not limited to, the following:
- business models and operational practices
- retail formats and channels
- consumer and shopper behaviour
- staff-customer interactions and relationships
- the supply chain and supply chain management
- retail sectors, organizational structures and performance
- the spatial structure of retail provision
- the response of national, regional and local authorities
- the role of retailing in economic and societal recovery
- the structure and shape of post pandemic retailing
This is not intended to be a proscriptive list and we welcome contributions on any topic related to the retail sector.
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