We use cookies to improve your website experience. To learn about our use of cookies and how you can manage your cookie settings, please see our Cookie Policy. By closing this message, you are consenting to our use of cookies.

Submit a Manuscript to the Journal
Consumption Markets & Culture

For a Special Issue on
Intersecting the Body

Manuscript deadline
31 March 2022

Cover image - Consumption Markets & Culture

Special Issue Editor(s)

Zeynep Arsel, John Molson School of Business - Concordia University
[email protected]

Søren Askegaard, The Faculty of Business and Social Sciences - University of Southern Denmark, SDU
[email protected]

Maria Carolina Zanette, Neoma Business School
[email protected]

Gaël Bonnin, Neoma Business School
[email protected]

Submit an ArticleVisit JournalArticles

Intersecting the Body

Consumption happens through the body: the body moves, the body ingests, the body synthetizes, the body regurgitates, the body learns, the body fails, the body recovers. Consumer culture also unfolds on and through bodies: bodies are surveilled, bodies are controlled, bodies are liberated, bodies are confined, bodies equipped, bodies are afforded. Bodies move and change. The body is where people feel the world, and how the world entangles with people.

Culturally oriented work about consumption have historically re-situated the body under ideological and discursive stances (for example Joy & Venkatesh, 1994; Schouten, 1991; Thompson & Hirschman, 1995), in line with cultural studies (Featherstone, 1982).

In the last decade, the body has taken the stage as a central actor, not only just situated, but active and agentic in (re)shaping consumption itself. Under the influence of practice theory (Shove et al., 2012; Arsel & Bean, 2013; Viotto et al., 2021), socio-materiality (Calvignac & Cochoy, 2016; Latour, 2005; Hoffman & Novak, 2018), performativity theory (Butler, 2011; Seregina, 2019; Thompson & Üstüner, 2015), biosemiotics (Askegaard, 2021), and many others that foster the heteroglossia of the field (Thompson, Arnould, & Giesler, 2013), different forms of analyzing the body have emerged.

Amongst such rich literature, we can mention the (1) intersection of bodies with technology and machines (Novak & Hofman, 2019) including those objects that resemble human bodies (Goudey & Bonnin, 2016), and the control of bodies through big tech (Zuboff, 2019); (2) othered bodies (and othered spaces), which include gendered and sexualized bodies (Drenten & Gurrieri, 2020), disabled bodies (Beudaert, 2020), and racialized bodies (Ndichu & Upadhyaya, 2018); (3) the role of bodies in de-stabilizing and stabilizing consumption through practices or performativities (Gurrieri & Cherrier, 2013; Min & Peñaloza, 2019; Valtonen, 2013); (4) the physiology of bodies (Valtonen & Närvänen, 2016; Scott, Cayla, & Cova, 2017), and (5) the transition and modification of bodies (Patterson, 2018; Roux & Belk, 2018).

In this special issue, we want to continue this discussion. In the spirit of Karen Barad (2007) we ask for contributions on both the material and discursive elements that affect bodies interacting with consumption, markets, and culture. We suggest (but definitely not limit) contributions in the following areas:

  • Bodies and technology, and how this interaction affects the formation of markets and cultural discourses
  • Bodies and sensemaking, exploring how the body is situated under consumer culture
  • Bodies and affect, and how affect towards objects of consumption is formed in networks of bodies in the marketplace
  • Gendered bodies, Othered bodies, and their role in consumption, markets, and culture
  • Bodies, taste, and practices
  • Physiology of bodies, and how they affect markets and the environment
  • Bodies and space in the marketplace
  • Bodies in transition
  • Transhumanism, and its new role in reconfiguring markets and consumption
  • Body and research methods

Submission Instructions

Select "special issue title” when submitting your paper to ScholarOne

Instructions for AuthorsSubmit an Article